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Apple's MacBooks seemingly have some big changes on the horizon. One of the biggest is the rumored MacBook Ultra packing that OLED screen, and this is something to be excited about, don't get me wrong. Well, worries about the price aside, and wider issues around Mac pricing overall, but there's something I'm more concerned about now.

Namely the direction in which Apple is heading with its M-series silicon, following the latest rumor dump from prolific leaker Mark Gurman. In last weekend's Power On newsletter for Bloomberg, Gurman dropped a whole lot of fresh info about Apple's CPU roadmap and the incoming M6, M7 and M8 chips.

The leaker tells us — and bear in mind, this is all just rumors, but eye-opening speculation nonetheless — that Apple is doing something very different with the next range of M silicon. The M6 will consist of just a vanilla chip, with no more powerful variants, which isn't something Apple has ever done before — there's always been a Pro and Max version (if not an Ultra, too).

This is because Apple apparently wants to usher in the M7 series more swiftly, with the M6 debuting late this year and the M7 following in the first half of 2027, just six months (or so) later. The M7 will have a full complement of Pro, Max and Ultra chips, the former two following at the end of 2027, with the Ultra in 2028. Gurman believes this is Apple's current plan and the reason for rushing to get to the M7 is AI.

Cue multiple groans, no doubt. Gurman theorizes: "The reason for this break with tradition: AI. Apple had been planning major neural-processing upgrades for the M7 family and ultimately decided those improvements were important enough to justify accelerating the next generation rather than completing the M6 lineup."

We're further told that beyond this, Apple is "already developing M8 chips with even greater AI capabilities" to land in 2028.

Gurman concludes: "The takeaway is that AI is no longer just another feature Apple's chips need to support. It is now shaping how those products are designed and when they are shipped."

So, what am I worried about here exactly? Obviously there's a strong suggestion that AI is taking much more of a center stage role with Mac chips, and given what's currently going on with MacBooks, I've got to wonder about the wisdom of this — and how it might affect Apple's PC sales.

Currently Mac sales are strong and considerably buoyed by the launch of the MacBook Neo in March 2026, a budget laptop that has undoubtedly flown off the shelves. However, Apple's recent price hikes have poured cold water on those sales prospects to an extent, even hitting the MacBook Neo, which went up by $100 in the US (£100 in the UK, and AU$150 in Australia).

Granted, while it's odd for a device to get a price rise like this so soon after launch, given the demand around the Neo, it's not going to be sidelined with this increase (although the upper-tier model with 512GB storage now looks shakier and out of budget territory, frankly). The harder pill to swallow is the harsher MacBook Air price hikes, and as we pointed out a few weeks back, some wallet-friendly Windows 11 laptops now look a lot more tempting after Apple's price increases.

Looking on Reddit, it's not hard to find a lot of unhappiness about the MacBook price hikes. There's considerable angst from some people who were thinking of pulling the trigger on a new Apple laptop, and then watched those price increases swoop in, and are now feeling the opposite of buyer's remorse (holdout's regret?). Some of those folks are acting with their wallets, closing them and vowing to wait for a better buying opportunity now that they've missed the boat, as it were.

That could be a long wait, though. Of late, we're hearing a lot of gloomy news about the RAM crisis getting worse later this year, and in 2027 — maybe a lot worse. The memory supply situation is what caused Apple to jack up Mac prices, of course, and it's difficult to see how the MacBook maker will continue to weather this storm if it worsens next year, given that its resources in terms of built-up inventory of RAM (or SSDs) are clearly running dry (or have run dry).

Rumors have continued to persist about Apple potentially tapping Chinese memory chip makers for its RAM needs, as an alternative to the big three mainstream suppliers (Micron, Samsung, SK Hynix). That's a worrying development in itself, and it's doubtful whether even Tim Cook can pull off navigating that kind of negotiation before he leaves his Apple CEO role (there are various possible hurdles to clear and governmental complications, put it that way).

I don't think any of this bodes particularly well for next year's Mac sales given the prospect of pressure around more price hikes (although yes, other PC makers face the exact same unfavorable conditions). And then we come back to this apparent renewed focus on AI, which hasn't gone down well on Reddit and other social media.

Here's one Redditor who sums all this up neatly: "I was about to buy a new MacBook to replace my M1 Pro with an ailing battery and small storage. But then Apple jacked up the prices by almost 20%. And now they are diving into AI headfirst. It might be time for me to look at Framework laptops."

There's a strong backlash against AI right now, whether that's about sprawling data centers and them chugging huge amounts of power, or Copilot in Windows 11 and indeed Apple Intelligence. So, it's no surprise that the idea of "diving into AI headfirst" has been greeted by a lot of skepticism.

What exactly is Apple Intelligence going to serve up in terms of compelling features in the next year or two? The trouble is that this feels very much up in the air, yet Apple is supposedly building its Mac strategy around this now. It seems like a bit of a leap into the unknown to say the least, and I'm not surprised that it's making Mac fans nervous.

Okay, so this AI focus is still just a rumor, although Gurman is one of the more reliable Apple sources out there, and it appears to be a well enough fleshed-out piece of speculation. Even if it's true, Apple may yet switch away from this course, but for now, I'm struggling to find the logic of shifting to a heavier AI focus so soon.

Maybe the reasons for this will become clearer as we see how Apple Intelligence develops in the near future. However, in the meantime, I think there are reasons to be concerned about Mac sales potentially flagging next year, between disgruntled MacBook holdouts, the continued RAM crisis, and cynicism around Apple's apparent new AI-led approach.

Up until fairly recently, laptop design followed a similar pattern, no matter whether you were picking a new Windows laptop or a MacBook.

Machines became thinner, many premium models shed ports, keyboards lost travel, and more components were soldered or glued into place.

Some companies presented these updates couched in the language of progress, even if they made computers less useful, less comfortable to use, and harder to keep alive over multiple years.

In 2026, the mood seems to be beginning to shift. HDMI and card slots have returned to premium laptops, and many manufacturers are paying closer attention to keyboards, batteries, and repair access.

Leading the way, Framework has turned replaceable hardware into its defining idea, and even Apple is showing signs that a modern laptop does not need to be an entirely sealed unit.

None of this is glamorous, which is part of the appeal: the next meaningful improvement in computing may be a machine that works well, connects to what you own, and can survive long enough to become boring.

Over the past 10 years, laptop design has been moving steadily towards the central tenets of thinner, lighter, and cleaner, while ports, removable batteries, and replaceable components disappeared.

The trade-offs were often presented as unavoidable – the price of owning something modern, sleek, portable.

Of course, some of these changes brought real benefits; today’s laptops are faster, quieter, and easier to carry than the bulky machines they replaced, and improvements in chip design mean they are more powerful than ever.

Problems arose though when minimalism became the goal rather than a means to an end. Removing an HDMI port saved a little space but left users carrying dongles; soldered storage reduced flexibility long after the initial purchase. The list goes on.

Several of those decisions have since been quietly reversed.

Apple returned to a more conventional keyboard after long-standing durability issues, then restored HDMI, MagSafe, and an SD card slot to the MacBook Pro.

Other manufacturers have also followed a similar path, adding ports and improving repair access without turning their laptops back into bulky desktop replacements.

Recent Surface devices have made batteries, displays, SSDs, and keyboards replaceable, while Dell and Lenovo now use modular USB-C ports in selected laptops so a damaged socket can be changed without replacing the motherboard.

These are still exceptions focusing on a few components, but they make this welcome comeback broader than a Framework-only experiment.

For anyone dispirited by the state of the modern laptop industry, Framework came to the rescue, building its laptops around many of the features the wider industry had abandoned.

Owners can replace the memory, storage, battery, keyboard, display, ports, and even the mainboard, while expansion cards make it possible to swap connections such as USB-C, HDMI, and an SD card reader.

Someone who bought a Framework Laptop 13 several years ago can install a newer mainboard or display without replacing the rest of the machine. A new generation does not automatically make the old one obsolete – owners can upgrade the part that matters and leave everything else alone.

It should also make buying second-hand less of a gamble, since a later owner can replace a tired battery or upgrade the mainboard rather than inheriting a sealed snapshot of the original specification.

Even the familiar design serves a purpose: Framework’s laptops may not look dramatically different with each release, but keeping the same basic chassis allows components made years apart to work together.

If we're being honest, that is far more useful than another cosmetic redesign.

Not everything is perfect with this strategy, of course. Framework machines can cost more than sealed rivals with similar specifications, and earlier models have not always matched the best laptops for battery life or overall polish.

Their long-term value also depends on a relatively small company continuing to support the platform. Even so, Framework has shown that repairability does not need to mean owning an awkward experiment rather than a normal laptop.

Apple’s new MacBook Neo takes a more cautious step in the same direction.

To start with, its battery is screwed into place and several ports sit on replaceable boards. Parts such as the display, speakers, and trackpad can also be removed without the level of adhesive found in many recent MacBooks.

Apple also published a repair manual from launch, a somewhat surprising move from the company, while iFixit awarded it 6 out of 10 – the best score for a MacBook in around 14 years.

The caveat – and sadly there is one – is that this makes the Neo more repairable, but not especially upgradeable.

Its memory and storage are soldered in place, so the specification chosen at checkout is the one owners will keep for the life of the machine. Given the crazy price hikes due to the AI memory boom, this can make things quite expensive.

One of its two USB-C ports is also limited to USB 2 speeds, and it lacks a backlit keyboard.

The result is that it's easier to restore or fix the original machine when something breaks, a small but meaningful achievement on an entry-level laptop, where a large repair bill can quickly make replacement look like the more economical option.

Perhaps the bigger win is that Apple has shown that a slim, polished MacBook does not need to be completely sealed shut.

Most people will never replace a laptop battery or swap out a damaged port themselves, but they still benefit from a machine designed to make those jobs possible.

Accessible parts give places like independent repair shops, school technicians, and company IT teams a better chance of fixing a fault without replacing an entire assembly.

A commonplace issue like a worn battery becomes a simple routine repair, while a damaged charging socket is a small parts replacement rather than a motherboard-scale repair.

The same principle applies to ports and keyboards. These are among the most heavily used parts of any laptop, yet manufacturers have often treated them as secondary to thinness or appearance.

A useful selection of connections saves years of adapter clutter, while a comfortable, replaceable keyboard matters far more in daily use than a slightly slimmer lid.

The most mature technologies tend to disappear into the background. We do not want to admire a laptop’s design "courage" every time we connect a monitor, replace a battery, or type for several hours.

Fundamentally, we want it to work without creating new problems – and work for as many years as possible.

Framework has pushed that idea further than anyone else, while the MacBook Neo shows that parts of it can survive inside a mainstream product.

Neither will reverse years of sealed design overnight. What they do is suggest a different measure of progress: not how quickly a computer looks old, but how long it remains useful enough to ignore.